These KPIs are essential for evaluating the performance, user engagement, and overall success of software applications.
1. Active Users: The number of users actively engaging with the software during a specific period.
2. API Calls: The total number of requests made to the software's Application Programming Interface (API).
3. API Performance: Measurement of the efficiency and responsiveness of the software's API.
4. Average Revenue Per Paying User (ARPPU): The average revenue generated per user who pays for the software.
5. Average Update Adoption Time: The average time it takes for users to adopt new updates or versions of the software.
6. Bounce Rate: The percentage of users who navigate away from the software after viewing only one page or screen.
7. Cloud Downtime: The total duration of time during which the software hosted on the cloud is not accessible.
8. Code Commits: The number of changes or additions made to the software's source code repository.
9. Code Coverage: The percentage of code that is covered by automated tests.
10. Code Deployment Frequency: How often new code changes are deployed to production.
11. Code Review Efficiency: Measurement of the effectiveness and efficiency of the code review process.
12. Code Velocity: The speed at which code is written, tested, and deployed.
13. Conversion Rate from Trial to Paid Users: The percentage of users who transition from a trial version to becoming paying customers.
14. Cost Per Bug: The average cost associated with identifying and fixing a software bug.
15. Data Breach Incident Rate: The frequency of incidents related to unauthorized access or exposure of sensitive data.
16. Deferred Revenue Growth: The growth rate of revenue that has been recognized but not yet earned.
17. Expansion MRR Rate: The rate at which Monthly Recurring Revenue (MRR) from existing customers increases due to upsells or expansions.
18. Feature Adoption Rate: The rate at which users adopt new features introduced in the software.
19. Feature Request Count: The number of requests received from users for new features in the software.
20. Free to Paid Conversion Rate: The percentage of users who transition from using the free version to becoming paying customers.
21. In-app Purchase Revenue: Revenue generated through in-app purchases made by users.
22. Installation Failure Rate: The percentage of software installations that fail or encounter issues.
23. License Revenue vs. Subscription Revenue: Comparison of revenue generated from software licenses and subscription models.
24. Mobile vs Desktop Users: The distribution of users between mobile and desktop platforms.
25. Number of Customer Logins: The total count of logins by customers during a specific period.
26. Number of Customizations/Configurations: The total count of customizations or configurations made by users.
27. Number of Platform Integrations: The total count of integrations with other platforms or systems.
28. On-Premises vs Cloud Revenue: Comparison of revenue generated from on-premises installations and cloud-based subscriptions.
29. Peak Concurrent Users: The maximum number of users simultaneously using the software.
30. Percentage of Revenue from Partnerships: The portion of total revenue derived from partnership agreements.
31. Percentage of Users on Latest Version: The percentage of users who have adopted the latest version or update.
32. Ratio of Active to Registered Users: The proportion of registered users who actively use the software.
33. Ratio of Freemium to Paid Users: The proportion of users on the freemium (free version) compared to paid versions.
34. Revenue from International Markets: The revenue generated from users or customers in international markets.
35. Revenue Per User (RPU): The average revenue generated per individual user.
36. SaaS Quick Ratio: A measure of a Software as a Service (SaaS) company's ability to cover short-term liabilities with its most liquid assets.
37. Security Breach Count: The total count of security breaches or incidents compromising the software's security.
38. Server Response Time: The time taken by servers to respond to user requests.
39. Session Duration: The average duration of user sessions or interactions with the software.
40. Software Boot Time: The time taken for the software to launch or boot up.
41. Software Crash Rate: The frequency of software crashes or unexpected terminations.
42. Software Dependency: The extent to which the software relies on external components or dependencies.
43. Software Interoperability: The ability of the software to work seamlessly with other software or systems.
44. Software Utilization Rate: The percentage of time users spend actively using the software.
45. Stickiness Ratio (DAU/MAU): The ratio of Daily Active Users (DAU) to Monthly Active Users (MAU), indicating user engagement.
46. Support Tickets: The number of tickets or requests submitted to the support team for assistance.
47. Technical Debt: The accumulated cost of additional work needed to fix issues or maintain the software in the future.
48. Third-party Integration Performance: Evaluation of the performance of third-party integrations with the software.
49. Time Spent in App per User: The average amount of time users spend within the software.
50. User Collaboration Rate: The extent to which users collaborate or interact with each other within the software.
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